Electronics
AI music is flooding streaming services — but who wants it?
This is The Stepback, a weekly newsletter breaking down one essential story from the tech world. For more on how AI is changing music and the music industry, follow Terrence O’Brien. The Stepback arrives in our subscribers’ inboxes at 8AM ET. Opt in for The Stepback here.
How it started
The use of generative AI in pop music started almost as a gimmick. There was a sense of experimentalism to 2018’s I AM AI by Taryn Southern and 2019’s Proto by Holly Herndon, albums that were created with significant assistance from AI. Others got in on the action too, exploring the outer limits of tools like Google’s Magenta and even training their own mod …
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